Use SEO for Digital Marketing Masterclass-Module 2, On-page SEO and Technical SEO

Special Series Pricing: All four SEO workshop modules $1,200 now 45% off-$660. Why Take this Course? This is Module 2 of a four-workshop series that shows you what to do to get your pages to appear higher on Google and other search engines to get more visitors, leads, and sales. Keyword research: How to find the best keywords and spoken queries. On-page SEO: How to get better site indexing and improve what your visitors see on the page. Technical SEO: How to find and fix technical issues that affect your site ranking. Off-page SEO: Additional steps to improve your page’s ranking in Google. Page Optimization for Speed: Google gives preference to pages that open quickly. This workshop covers on-page SEO-These are the measures that can be taken directly within the website in order to improve your search ranking. Many things can be improved to get better indexing, such as site architecture, page design, grammar, text, site search, and video. These improvements are also good for your visitors, as they can make for a better, more organized experience when they visit your site.



We continue with technical SEO. This includes changes to the HTML code so search engines can put your page in the right category. You’ll see how to find meta-tags in your HTML code. We will cover how to edit the meta-tags, the page heading, the body text, ALT tags, and the text in links. We give you a Microsoft Excel spreadsheet that automatically adds up the characters in your meta-tags so they stay within Google’s character limits. You’ll also see a quick way to test meta-tags to get the best ones. We also discuss which pages to choose for SEO work. You’ll also see how to do SEO for images, including how to make changes to the hidden text in images, along with other technical issues.